TV2.0

TV2.0 is a new breed of cross-platform entertainment  concepts that have been written and holistically designed  by 360° Media to take advantage of all the exciting creative opportunities and possibilities that new technologies offer in entertainment.

The convergent media space offers a great opportunity to bring together and deploy a raft of technologies to create compelling entertainment experiences that are not constrained by any one media.

It is the intention to deliver innovative, interconnected and audacious entertainment experiences that do not just “bolt-on” cross-media activity, but that take place in the middle space where TV, the internet and mobile content technologies meet the real world. They are designed from the ground up to take advantage of appropriate technologies for the desired demographic of the consumer.

These experiences can be structured to take place across a variety of media and platforms including:

• TV
• Printed Media
• Social Networking
• Web-isodes & Online Video
• Mobile content
• Experiential Events
• Geocaching

It includes technologies such as:-

• Web portals
• Online videos
• SMS
• Bluetooth casting
• Smart Phone Apps
• GPS

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